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The "DIY" E-book to Sales-Generating Ecommerce Product Descriptions

Do the new Google Algorithms have your web product description pages ranking poorly? Learn to write original product descriptions in "75 Words or Less" to raise your page rankings, sell product, and generate sales.

Manufacturer - McGill Copywriting
Model # - N/A
Submitted By - McGill Copywriting (Author, Owner)
Country - United States
Category - Ebook : Copywriting

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Specifications

Format :   downloadable ebook
Pages :   24
Topic :   Writing Catalog and Online Product Descriptions
Copyright :   2010
Price :   $7.99

Details

Do the new Google Algorithms have your web product description pages ranking poorly? Learn to write original product descriptions in "75 Words or Less" to raise your page rankings, sell product, and generate sales.

This affordable "DIY" e-booklet reveals the tricks of the trade to writing catalog and ecommerce product descriptions that will have consumers saying, "I gotta have that!" The booklet is filled with brain storming tips and catalog description samples that help search engines "find" your product when consumers search online. Whether you sell medical supplies or collectible toys, learn to easily engage consumers and generate sales for any product.

To decide if this booklet is right for you, ask yourself these questions:
Do you have a great product but don't know how to describe it to generate sales in your online store?

Do your product descriptions sound like a dry owner’s manual putting customers to sleep, or worse…you don’t have any descriptions at all – just an image and an “order here” button?

Are you copying vendor descriptions to describe your products? (If so, Google is punishing your website ranking!)

If you answered yes to any of these questions, then the DIY E-book to Sales-Generating Ecommerce Product Descriptions will give you the tools and resources to write product descriptions that are clear, engaging, and geared towards sales. Make sure your products are found when consumers search online during premium shopping days such as Cyber Monday, Valentines, Easter, Mother’s Day, Father’s Day and the winter holiday season!

Whether your business has a few items to sell or thousands, “The “DIY” E-book to Sales Generating Ecommerce Product Descriptions” gives you 25 brainstorming tips on writing product descriptions that hook the consumer’s emotional buy-in. Plus you will find informative “how to” articles written just for the catalog industry for additional reference and ideas. Examples of completed product descriptions highlighted with keyword rich phrases are provided to give you a better understanding of how search engines “find” your product when consumers are searching for your product

Here’s what else you will find among the pages of The “DIY” E-book to Sales Generating Ecommerce Product Descriptions.
Learn to:
 Understand the importance SEO plays in descriptions
 Create an experience for the consumer
 Make a “play” on words to create catchy descriptions
 Suggest multiple uses for a product
 Denote action through verbs
 Write in a clear, conversational tone to engage the consumer
 Make every word count so you don’t waste the consumer’s time
 Appeal to the consumer’s sense of emotion
 Go beyond words like “great,” “easy,” “perfect,” with a quick thesaurus tip
 Understand who your customer is
 Choose industry specific words to help consumers see, hear, taste, smell or feel your product

Leslie Prisbell, Managing Editor (www.hayneedle.com) has this to say about the product descriptions written for Hayneedle: “You have a gift for crafting imagery with words. Great, engaging, vibrant copy! Thank you so much!”

Order your copy of this 26-page e-booklet today and start creating sales-generating product descriptions for your online store! Learn to write descriptions that are keyword rich so your product can be found in online searches. A great value at just $7.99 you will receive 25 description idea tips, articles with more tips, product description samples, and more.

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